“Bora Ambientar” – it has arrived on TV to inform the youngest – Lisboa Green Capital 2020
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“Bora Ambientar” – it has arrived on TV to inform the youngest

Since February 1st it’s possible to watch, on the youth channel SIC K, the new environmental program dedicated to the youngest.

In the year that Lisbon is the European Green Capital, Quercus, with the sponsorship of the Lisbon City Hall, promotes the “Bora Ambientar” initiative in order to raise awareness among young people about today’s environmental problems.

Betting on an age group, sometimes forgotten in the approach to this theme, the show counts on young students from 11 to 14 years to be the writers and protagonists of the programs. Using their own simple and youthful language to address topics such as climate emergency, marine debris, sustainable mobility, responsible consumption or the fight against waste, these young people will transmit advice that will help to reduce the ecological footprint and strengthen active citizenship in the defense of a more sustainable future.

The show will have a strong online presence, being possible to follow the latest on Instagram and Facebook.

The contents are available daily on the SIC K channel, with new episodes being broadcast every week.